11/20/2022 0 Comments Ge matrix![]() ![]() However, although there are many new alternatives on the market, people still prefer DVDs to Blue-Rays, or other new formats. Hence, the “physical” disk Market is not a very attractive sector.These streaming platforms, and not the HD Discs, have been the natural successor of DVDs. Today, people use mainly streaming platforms for watching movies (Netflix, HBO,DFisney +, etc). It’s been years since “Blue-Ray” was released.īut, has the Blue-Ray substituted the DVD-Video format? The DVD-Video format is the perfect example of an “Earnings” scenario. And Ford announced that they had plans to invest in electric vehicles precisely in 2018.ĭVD Video - Selectivity / Earnings scenario.Once the market became more Attractive, and they got Stronger in the electric-vehicle Sector, they invested in it.Īccording to Google Trends, the term “Electric vehicle” increased in popularity as of 2018. The electric car Sector didn’t seem really attractive at al l. Demand was increasing, but people seemed to prefer traditional cars.Manufacturing and designing an electric car is very different from the traditional one: There were 2 main reason that explained why Ford was not investing in electric cars:įord is very Strong in the “classic Automobile” sector, but not in the electric one. It is one of the most important automakers in the world. Is the Market declining, increasing, or is it stable?įew years ago, analysts wondered why Ford wasn’t invest in the electric car.How much profitability do you get? Is it worth it?.HighCompetitive Strength – MediumIndustry Attractiveness: How much is costing you this Competitive Strength?.HighCompetitive Strength – LowIndustry Attractiveness: Should you worry about loosing your position?.Is it worth improving your Market position? Or is it better to keep being a “second player”?.MediumCompetitive Strength – HighIndustry Attractiveness: Do you have a contingency plan for when the market falls?.How much are you obtaining from this Business activity?.Medium Competitive Strength – LowIndustry Attractiveness: What would be more cost-effective: Improving internally or Partner with a third party?.LowCompetitive Strength – HighIndustry Attractiveness: Is the Industry Attractiveness increasing or is it a declining Market?.LowCompetitive Strength – MediumIndustry Attractiveness: What about companies with “terrible” products in very attractive markets?įor these intermediate Scenarios, w e propose you these reflections:.What about those products that were successful in the past but their Market is now falling?.If a company is earning billions of dollars with a product, if it has 90% of the Market share… it is very easy to say: “You are doing it very well. Intermediate positions are always the most difficult to assess. ![]()
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